Dolcetto Designs

Fashion & Retail

Jewellery

CLIENT

Dolcetto Designs

SUMMARY

Dolcetto Designs is a distinctive jewellery brand dedicated to offering unique creations with an eco-conscious ethos that specialises in pieces that artfully bridge the gap between fine jewellery and fashion jewellery. Our content strategy focuses on creating scroll-stopping visuals that encapsulates the brand's vibrant, playful, edgy, and distinct nature whilst building narratives that not only showcase the exquisite craftsmanship of their jewellery but also embody the brand's commitment to diversity and inclusivity. Through this strategy, we aim to spark meaningful conversations and foster a community that celebrates the beauty of our creations while staying true to the core values that define Dolcetto Designs.

Brief

We aim to boost Dolcetto’s brand recognition, engagement, and website traffic. Key performance indicators, including account growth, engagement rates, and follower reach, guide our measurement of success. These metrics help us assess our impact in aligning with the brand ethos and connecting authentically with our audience for tangible outcomes. We strive to immerse Dolcetto’s community through captivating content creation. Using high-end studio photography, we showcase the exquisite beauty of Dolcetto’s pieces, embodying the true meaning of "indulgence" through careful attention to photography, set design, styling, and models. Our goal is to provide a glimpse into the authentic Italian essence that defines Dolcetto, captivating our audience and community with every image, reel, and graphic that bleeds into the feed. By standing out from the rest, we aim to not only diversify our followers but also boost engagement.