Everiday Foods
Consumer Goods
Pantry Staples
CLIENT
Everiday Foods
SUMMARY
Everiday Foods partnered with Born Social to elevate their social media presence. As a CPG brand based in Singapore, Everiday Foods, breaks away from the constraints of the health-food industry. The brand encompasses a diverse range, showcasing standout products such as their flagship items, including four distinctive chili sauces and oils. Our mission was to craft engaging and scroll-stopping content that educates the community, bridging the gap between everyday products and their misconception as exclusive to the health-food industry. By showcasing the versatility of Everiday Foods, we aimed to position the brand as an essential and accessible part of everyday life.
Brief
From the outset, we were quick to acknowledge Everiday Foods' commitment to exceptional food quality, prompting our drive to extend their reach through a dynamic social media approach. We placed a strong emphasis on the artistry of photography to vividly showcase the boundless possibilities inherent in Everiday Foods' product line. By skillfully pairing their offerings with everyday foods, we aimed to break down any preconceived limitations, highlighting the versatility and accessibility of Everiday Foods in the daily culinary experience.
RESULTS
Through the lens of captivating photography, Everiday Foods embarked on a journey to create lively, educational and enjoyable content, infusing our platforms with a spirit that resonates with our diverse audience. The impact of our visually appealing content, lead to substantial growth in followers, increased sales, and elevated brand awareness. By consistently delivering compelling visuals, we successfully forged a stronger connection with our audience.
Client Testimonial
The Born Social team have been professional collaborators. They have created eye-catching, visually consistent and beautiful visuals for our food brand. Quick-thinking, responsive and strong artistic direction, with a good eye for translating our ideas into compelling imagery which looks scrumptious on screen!
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