.gif)
Aluume
Paid Advertising Management
Service
Digital
Industry
Travel & Tourism
PROJECT OVERVIEW
Aluume engaged us to increase conversions and reduce CPA.
The Scope
The BRIEF
Aluume approached us for management of Meta and Google ads, with a goal to both increase the volume of conversions and reduce the cost per conversion. With Aluume already having a strong existing partnership for organic content creation, our team stepped support with ad-focused video concept briefs and editing.
The Client
Launched in late 2025, Aluume is a stunning outdoor hot pool experience located in the heart of Queenstown, New Zealand.
The Results
With experiences in tourist destinations heavily influenced by seasonality, we’ve been challenged to reach Aluume’s booking volume and cost goals even as we shift into the off-season. Despite March being a historically slower month in Queenstown compared to February, we increased the number of conversions in March by over 17%, the conversion rate by over 45%, and conversion value by over 20%.
Have a
%201.png)
%202.png)
