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OUR SERVICES
Creative campaign production, from concept to delivery
Born Social is a creative production agency delivering campaign concepts, photography, video and platform-ready assets for ambitious Australian brands.
Plan your campaign
Born Social brings the people, planning and production capabilities needed to take your campaign from an approved concept to finished assets.
Our in-house team can manage creative and art direction, photography, videography, styling, hair and makeup, casting, editing and post-production. Campaigns can be produced in our studio or on location, depending on the creative direction and practical requirements.
Every production is scoped around your objectives, deliverables and budget. This could mean a large-scale campaign involving talent, multiple locations and an extensive asset suite, or a focused production created around a single launch or commercial goal.
Our talent database also helps simplify casting, connecting each campaign with people who suit the brand, audience and creative concept.
Our Campaign Production services
Creative and Art Direction
Every campaign starts with a clear creative idea. We develop the concept, visual direction, moodboards, shot lists and styling references before production begins. This gives the campaign a consistent point of view and ensures every asset supports the brief, audience and commercial objective.
Casting, Styling, Hair and Makeup
We can source and coordinate the talent and specialists your campaign requires. Our casting network, stylists, and hair and makeup artists are briefed around the brand and creative direction, ensuring every detail works together on set.
Studio and Location Production
Campaigns can be produced in our in-house studio or on location. When a brief requires a particular setting, we can help source and manage a suitable location. In either case, our team coordinates the people, equipment and production details needed to keep the shoot running smoothly.
Campaign Photography
We produce high-quality campaign photography for launches, advertising, brand storytelling and hero placements.
This can include campaign stills, product photography and lifestyle imagery, art-directed and delivered for the agreed digital, print and paid media placements.
This can include campaign stills, product photography and lifestyle imagery, art-directed and delivered for the agreed digital, print and paid media placements.
HI-FI Motion
HI-FI video content for campaigns, brand storytelling and hero placements. Fully produced in-house from concept through to final delivery. Whether it's a brand film, a campaign hero video or a social media asset, every brief gets the same level of creative attention regardless of scale. Content that looks as good as the brands it represents.
LO-FI Motion
Not every brief calls for high production. LO-FI content is fast, authentic and built for the formats where the organic look wins. TikTok-style video, Reels, behind-the-scenes content and creator-led formats that feel like they belong on the platform they're going to. The quality of thinking never changes. Just the format.
Post-Production
Our post-production services can include editing, colour grading, retouching, motion graphics and asset formatting. Each approved asset is refined and prepared for its intended platform, placement and specification.
Campaign Toolkits
We can also create campaign toolkits that help your internal team extend the approved creative direction. These may include templates, adaptable asset systems and practical usage guidance, helping the campaign remain consistent across future content and touchpoints.
Everything your Campaign needs to perform
Great content needs the right channels behind it. Our team can also handle paid advertising management, social media management and UGC production so your campaign assets are put to work the right way after the shoot wraps.
How we work
Creative Briefing
We start with the brief. Campaign objectives, target audience, platforms, deliverables, tone and any brand references or creative direction already in play. The more specific the brief, the sharper the output.
Concept and Creative Development
We develop the campaign concept and visual direction in-house. Moodboards, shot lists, styling references, talent recommendations, location or studio direction and a clear creative rationale. Presented and signed off before production begins.
Pre-Production
Everything is locked before anyone steps on set. Talent confirmed, styling finalised, locations scouted or studio booked, call sheets prepared and the full production team briefed. No surprises on shoot day.
Production
Shoot day, run by our full production team. Creative direction, photography, videography, styling, hair and makeup, all working together toward the same brief. Efficient on set, intentional with every frame.
Post-Production
Editing, colour grading, retouching, motion graphics and asset delivery. Every asset formatted for the placements it's going to, whether that's paid social, organic, OOH or digital.
Asset Delivery and Review
Final assets delivered in an organised library, ready to use. We review the full suite before anything goes live and take feedback on anything that needs a final round of polish.
Frequently Asked Qs
Find answers to common questions about our campaign production services, including what’s involved, how the process works, typical timelines and costs.
What is campaign production?
What do your creative production services include?
How much does a campaign shoot cost?
Do you have a studio or do you shoot on location?
Do you have a studio or do you shoot on location?
What is the difference between HI-FI and LO-FI content?
Do you handle creative direction or do we need to come with a brief?
How long does a campaign production take from brief to delivery?
Can Born Social also promote the campaign?
Do you produce content for paid advertising?
Can you produce the campaign and manage the paid media behind it?
What industries do you produce campaigns for?
Do you produce video content for socials?
Reviews
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