Essano

Social Media Management

Service

Social

Industry

Beauty & Wellness

PROJECT OVERVIEW

End to end social strategy and product launches.

The BRIEF

We joined forces with essano to relaunch their core Collagen skincare range and have since become their go to creative partner for every major category expansion. From Hydration+ to their latest hair, body, and deodorant ranges, we manage the end to end social strategy that keeps the brand front of mind.

The Client

essano is a true New Zealand heavyweight, standing as one of the country’s largest and most trusted names in natural beauty. They’ve mastered the art of "accessible premium," dominating supermarket shelves across NZ and Australia with high performance products that don't compromise on ethics.

The Results

Our collaboration has seen the brand's digital footprint explode across multiple product categories. By focusing on authentic, high-energy content, we delivered:

  • Global Reach: 41 Million+ people.
  • Deep Engagement: A 12% engagement rate
  • Total Interactions: 23,000+ and counting.
  • Community Growth: 2,800 new followers across social platforms.