Social Media Management
Service
Social
Industry
Health & Fitness
PROJECT OVERVIEW
Launch UK vitamin gummies into the Australian market.

The BRIEF
Launch premium gummy vitamin Novomins from the UK to the AU market, driving retail and DTC awareness through a strong social strategy and online presence.


The Client
With Novomins, you never have to question the legitimacy of your vitamins. If you need vitamins, they have a gummy for it. Their commitment to excellence ensures their gummy vitamins and supplements are dairy-free, avoid gluten, and low sugar.
The Results
We generated over 1 million views, reaching 995K+ users and driving 875 new followers through a social-first strategy that built both retail and DTC awareness. The launch also generated 8K interactions, demonstrating strong audience engagement and rapid brand awareness from day one.





